Wide – The Strategic Societal Institute
About the Company
Wide was created in 1999 and is an independent company fully owned by its founders.
Our multilingual and multicultural team operates in all European countries and thanks to our team’s complementary backgrounds (foresight, economics, psychology, sociology, marketing and communication), our approach combines future-proof vision and economic realism.
We aim to forecast what the future will bring; we help to position, strengthen and reposition European and international brands
and organisations; we create value for public services, institutions and companies; we identify the deep drivers of external and internal target audiences as well as those of stakeholders.
This thanks to our 3 fields of expertise:
– Qualitative and Quantitative Research
– Strategic Marketing and Communication
– Societal Trend and Scenario Analysis